Privacy Policy

Last Updated: March 28, 2026

Who We Are

Gordon Rush ("Gordon Rush," "we," "us," or "our") is a luxury men's footwear brand operated from San Diego, California. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit gordonrush.com (the "Site") or interact with us.

Information We Collect

We collect personal information you provide directly (name, email, shipping and billing address, phone number, payment information, account credentials, product preferences, sizing) and information collected automatically through cookies and similar technologies (IP address, browser type, device identifiers, pages visited, referring URL, session duration, click behavior).

Third-Party Services & Data Processors

We use the following third-party services that may process your personal information:

  • Shopify — E-commerce platform and payment processing
  • Klaviyo — Email marketing and behavioral tracking
  • Google Analytics / Google Tag Manager — Site analytics and tag management
  • Google Ads / DoubleClick — Targeted advertising
  • Facebook / Meta Pixel — Advertising conversion tracking
  • Hotjar — Session recording, heatmaps, and behavioral analytics
  • Gorgias — Customer support chat
  • Yotpo — Product reviews
  • LoyaltyLion — Loyalty rewards program
  • Drip — Marketing automation

Each service operates under its own privacy policy. We maintain Data Processing Agreements (DPAs) with all processors to ensure your data is handled in accordance with applicable law.

Cookies & Tracking Technologies

We use cookies and similar technologies categorized as: Essential (required for site functionality), Analytics (understanding site usage), Marketing (personalized advertising), and Functional (enhanced features like chat and reviews). Non-essential cookies are only activated with your consent, which you can manage at any time via our Cookie Policy page.

Global Privacy Control & Do Not Track

We honor Global Privacy Control (GPC) signals. When we detect a GPC signal from your browser, we automatically treat it as a valid opt-out request for the sale and sharing of your personal information. We also respect Do Not Track browser signals by suppressing non-essential tracking technologies.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Specifically: order and transaction data is retained for 7 years for tax and legal compliance; marketing data is retained until you unsubscribe or request deletion; analytics data is retained for 26 months; and customer support records are retained for 3 years.

Your Rights by State

California (CCPA/CPRA): You have the right to know, access, correct, delete, and port your personal information. You may opt out of the sale or sharing of your personal information. You may limit the use of sensitive personal information. To exercise these rights, visit our Do Not Sell page or contact us at privacy@gordonrush.com or by phone at +1 (858) 622-0157.

Colorado, Connecticut, Virginia, Texas, Oregon, and other states: Residents of states with comprehensive privacy laws have similar rights to access, correct, delete, and opt out of targeted advertising and the sale of personal information. We will respond to verified requests within the timeframes required by your state's law (typically 30–45 days).

We do not discriminate against consumers who exercise their privacy rights.

Children's Privacy

Our Site is not directed to children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately and we will delete it.

Contact Us

For privacy-related inquiries:
Email: privacy@gordonrush.com
Mail: Gordon Rush, Attn: Privacy, 775 Anita Street, Suite A, Chula Vista, CA 91911